The shift from traditional retail to ecommerce is accelerating, and with that growth there are both challenges and opportunities for order fulfillment operations. Companies that spent decades perfecting retail distribution (large, bulk orders to a network of stores) are shifting toward direct-to-consumer shipments that are orders of magnitude more difficult to manage.
Among other things, this means that ecommerce companies must focus on optimal packaging. At Modex 2018, an industry expert panel including Hytrol’s Boyce Bonham discussed these issues.